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Place your orders by 11th December for guaranteed delivery before Christmas.

Styleformers® Hold

Extra Hold Styling Cream

150ml

Regenerate & Strengthen

Regenerate
Strengthen

Moisturising Shine

Moisturising
Shine

Prevent Breakage Protect

PREVENT
Breakage

Styleformers® Hold

Extra Hold Styling Cream

150ml

Regenerate & Strengthen

Regeneration
Strengthen

Moisturising Shine

Moisturizing
Shine

Prevent Breakage Protect

Prevent
Breakage

$12.95

In Stock

Add for curl definition, sculpting and long-lasting hold with a flexible and nourishing touch. Apply to damp hair before styling. Blend with the Nourishing serum for extra shine and lustre for Natural/textured hair.

USA: 4 to 8 working days
Free US delivery on orders over $20

UK – 3 to 5 working days
Free UK delivery on orders over £15

KEY INGREDIENTS
Tamanu Nut

TAMANU OIL

Strengthen & promotes healthy cellular growth. Tamanu oil's ability to regenerate make it a welcome addition to those who use heat or chemicals on their locks. Can help protect against breakage.

Carapate

CARAPATE OIL

A vegetable-based oil to moisturize dry hair restores shine and help prevent split ends, ideal for curly, frizzy or extremely dry hair. It helps to nourish, protect, and envelope the hair fibre.

Monoi de Tahite

MONOI DE TAHITI

Moisturizing hair strength and protect against breakage. It is a combination of Coconut Oil and the natural essence of Tiare Flowers and helps prevent frizz.

Vitamin E

VITAMIN E

A natural antioxidant, it reduces cell hair damage, prevents breakage and split ends. Boosts hair’s elasticity and shine.

Styleformers

Hold

HOLD is an extra-strength styling cream that keeps your locks where you want them – for as long as you want them there. Apply to damp hair for gravity-defying definition and flexibility, working through as a primer to set your Curlformers. Alternatively, let the Curl Memory Active work its magic on dry hair for the stronghold factor with a silky, touchable finish.

Depending on your hair care needs, mix up your favourite Styleformers® products together to give your locks the ultimate protein shake they deserve. HOLD is the go-to styling cream to hold and manage unruly curls. Blend with NOURISH for extra shine and luster for coarse hair. Blend with DEFINE for a glossy finish with added hold factor.

$12.95

In Stock

Styleformers Hold bottle and product
FREE SAMPLES WITH EVERY ORDER!

CHOOSE 2 Free 12ml Styleformers® Samples with every order placed on this site

Styleformers Cocktail Glass

Cocktail your Styleformers®

Mix Hold with any of our other Styleformers® to create your personalized mix. See here for some recommended cocktails.

What our customers say

The curlformers arrived quickly and well packaged. They work really well and mean I don't have to use heat to get the curls/waves I want.


Verified Feefo customer

Feefo
My package took a long time to ship, and when it arrived the box was tore up and the bag with the curlformers in it was dirty. I had to email the company to see when my products would ship, no communication.


Verified Feefo customer

Feefo
My package took a long time to ship, and when it arrived the box was tore up and the bag with the curlformers in it was dirty. I had to email the company to see when my products would ship, no communication.


Verified Feefo customer

Feefo
My package took a long time to ship, and when it arrived the box was tore up and the bag with the curlformers in it was dirty. I had to email the company to see when my products would ship, no communication.


Verified Feefo customer

Feefo
My package took a long time to ship, and when it arrived the box was tore up and the bag with the curlformers in it was dirty. I had to email the company to see when my products would ship, no communication.


Verified Feefo customer

Feefo
These took awhile to get to me, but it is Covid time.


Verified Feefo customer

Feefo
Very good service fast delivery


Verified Feefo customer

Feefo
This silk scarf is absolutely beautiful. This is the best silk scarf I have ever bought. This is my third scarf and this one was bought for my Mother.


Verified Feefo customer

Feefo
Really amazing product!! It works just like it promises and feels luxurious. Very very happy with my purchase and would definitely recommend!


Verified Feefo customer

Feefo
They answered my emailed query within a reasonable time scale. Shipping times are excellent.


Verified Feefo customer

Feefo

We understand and respect all types of locks. That’s why we’re ZERO heat, ZERO breakage and ZERO damage. We are obsessed with protecting your looping, rolling, twisting, twirling curls, so we’d never do anything to harm your hair. Because movement is magic.

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Hair Friendly

We understand and respect all types of locks. That’s why we’re ZERO heat, ZERO breakage and ZERO damage.

We are obsessed with protecting your looping, rolling, twisting, twirling curls, so we’d never do anything to harm your hair. 

Because movement is magic.

HairFlair® Guarantee
Original HairFlair® Products 

we invented them

Our heatless curlers come lifetime HairFlair® guarantee to replace your products if they are damaged, you won’t find this promise anywhere else. 

We are the original brand of the best heat-free, salon-quality hair curler in the world.

Unlike our competitors, our heatless curlers won’t rip your hair
We use non-toxic materials in all our products
We are a family-run company who care about our customers
Our products are odourless
Our factories are regularly audited

We test every product we put our name on so that HairFlair® customers worldwide can trust in getting the safest and best quality hair curler in the world. Our factories are independently tested to ensure high standards for health and safety for their employees, this is not offered by many sellers on reseller platforms.

We stand by what we sell.

BEWARE OF FAKES

Poor imitation Curlformers® & Waveformers® have not been adequately tested, with any type of quality or safety standards. They are often bad quality replicas.

Many manufacturers and suppliers of imitations are made with inferior materials and/or components that could be harmful to the environment.

Manufacturers of imitation products are not held to basic safety and wellbeing measures and are not held to any labour standards. They may not hold valid business licenses.

Using unauthorized websites and dealers can put you at risk of credit card fraud and identity theft.

If you're not sure?

Make sure you buy direct from this website or from one of our authorized resellers to ensure you get our lifetime guarantee.

If you’re unsure you are buying genuine Curlformers® with a lifetime guarantee please visit our gallery and resellers list here to help you get the original and the best.

All Ingredients

Aqua [Water], PVP, Sorbitol, Propylene glycol, Parfum [Fragrance], Triethanolamine, PEG-40 hydrogenated castor oil, Phenethyl alcohol, Carbomer, Caprylyl glycol, C13-14 isoparaffin, Disodium EDTA, Laureth-7, Polyacrylamide, Ricinus communis (Castor) seed oil, Tocopheryl acetate, Calophyllum inophyllum seed oil, Cocos nucifera (Coconut) oil, Synthetic fluorphlogopite, Titanium dioxide, Polyquaternium-10, Sodium laneth-40 maleate/styrene sulfonate copolymer, Linalool, Hydroxypropyltrimonium hydrolyzed corn starch, Alpha-isomethyl ionone, Citral, Coumarin, Moringa oleifera seed oil, Geraniol, Citronellol, Gardenia tahitensis flower, PG-hydroxyethylcellulose cocodimonium chloride, Tin oxide, Maltodextrin, Moringa oleifera seed extract, Tocopherol, CI 16035 [Red 40]

Hair Length Guide

SHORT

LONG

EXTRA LONG

SUPER LONG

UP TO 8 in / 20 cm

UP TO 14 in / 35 cm
UP TO 22 in / 55 cm
UP TO 29 in / 75 cm

Length like Rapunzel? Short like Cleopatra? Whatever hair you’ve got, you’re the only one who’s got it so work it.

The best way to know what Curlformers will work for you is to use a tape measure (soft version) from the top of your head to the ends. If your hair is one length with no layers, it will be longest at the crown of the head. If you have layers, it will be midway up the head. If measuring an inverted bob, front sections of the hair will be longer.

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Coupon code

HELLOHAIR15