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OVER 2.5 MILLION CURLFORMERS® & WAVEFORMERS® SOLD

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Choose your curl / wave

Whatever type of curl or wave you want, we can create it without damage. Whether you’ve got straight locks or a naturally curly mane, we can help. Just click on your style of choice and we’ll do the rest of the magic. Let’s get curling.

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create Curls and Waves!

Choose the original & best Curlformers® for heat free twirling curls, or popular Waveformers® for heat free beachy waves. Smooth kinks, create definition or boost your natural hair assets without damage!

helping to create kinder curls for over 20 years

Are you looking to get movement and definition in your hair without the use of heat? Maybe you’re transitioning to your natural hair or have over processed it with colour… if so, you’re in the right place. Our products have been invented with your hair in mind.
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Help Me Choose...

Not sure which curl or wave is best for you? Try our ‘Style Me’ quiz to find your perfect curling tool.

How to use

The best way to use Curlformers®, Softhoods®, Accessories and top tips from our expert stylists.

most popular products

Add a Softhood® to your styling tools to speed up your curl setting or use in combination with Styleformers® for a deep conditioning treatment. Finish with our Style & Shine Accessories to create your perfect look!

I want to give my hair a treat…

Add a Softhood® to your styling tools to speed up your curl setting or use in combination with Styleformers® for a deep conditioning treatment. Finish with our Style & Shine Accessories to create your perfect look!

SHARE YOUR FLAIR​

We LOVE to see the beautiful looks you create with your HairFlair® products. Use #ShareYourFlair for your chance to be featured here too!
Their service is great! I would definitely buy from them again. Super easy and super cute curls. I got all 3 sizes of curlers for the short hair and it worked really well for my short hair as well as my daughter’s long hair.
Steph – @madelynneross
Very pleased with the service from demonstration to delivery and customer service level of aftercare not had a lot of use with lockdown but overall very happy so far.

Anne 

Brilliant service, would highly recommend, easy to order, reasonably priced and a quick efficient delivery 👍
Anne – @miaa.ashanti
I had zero issues with strong tugging, knotting, or tearing of my hair. I am loving the scrunchies, the curlers, and can’t wait to grow my collection!

Xaviera

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