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Styleformers® Nourish Serum

Specially formulated with 4 blended precious and rich oils to strengthen the hair fibre and restore damaged and dry hair by adding moisture and shine. The hair looks visibly healthier and radiant. The replenishing serum was developed to be blended with all Styleformers® products for a nourishing and glossy finish result.

Combining hydrating avocado oil with smoothing tamanu oil, strengthening monoi de tahiti oil and nourishing carapate oil, apply to damp hair in preparation for Curlformers®, or work through dry hair for a shiny, nourished finish.

Depending on your hair care needs, mix up your favourite Styleformers® products together to give your locks the ultimate protein shake they deserve. Blend with HOLD for hold, gloss and moisture, and DEFINE for an extra glossy finish on dry hair.


Feefo Nourish Styleformer® review:
I really love this serum. I have thick, but fine hair. As long as I don't use a TON of it (and sometimes I WANT to, because my hair gets dry) it ALWAYS makes my hair SO soft. If I use too much of it, it WILL weigh it down, but that's ME, NOT the product.

helps keep my dry hair soft, smooth & manageable!


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Styleformers® Hold

Add for curl definition, sculpting and long-lasting hold with a flexible and nourishing touch. Apply to damp hair before styling. Blend with the Nourishing serum for extra shine and lustre for Natural/textured hair.


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Styleformers® Define

Dream curls become a reality with the DEFINE finishing cream. Now you can curl with even more kindness thanks to a formula jam-packed with smoothing, nourishing and defining oils, vitamins and anti-pollution benefits. Formulated with tamanu oil to moisturize and restructure, plus carapate oil, monoi de Tahiti oil and vitamin E to smooth, nourish and control. FruitBio treats hair pollution, while the Curl Memory Active reduces static flyaway, frizz and damage caused by heat.

Depending on your hair care needs, mix up your favourite Styleformers® products together to give your locks the ultimate protein shake they deserve. DEFINE smooths hair, giving it a lightweight finish and ultimate shine. Blend with NOURISH to add extra beneficial moisture to dry coarse hair. Blend with HOLD for a lighter hold factor on damp hair or to tame finished curls with minimal hold.

Feefo Feedback:

Amazing cream love it! Tanya



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Styleformers® Shine

SHINE is a silk lotion that features a mix of precious oils synonymous with extreme hair nutrition. Damaged, dry and lacklustre locks become a thing of the past thanks to its superhero powers to nourish, strengthen and reconstruct. Achieve healthy silky and velvety hair that feels clean, light and full of volume. Take a small amount and work between the palms to transform the texture from creamy to light oil. For ultimate softness and brightness, apply on slightly damp hair and proceed with your drying and styling, or apply to dry hair for immediately ultra-illuminating results.

Depending on your hair care needs, mix up your favourite Styleformers® products together to give your locks the ultimate protein shake they deserve. SHINE silk styling lotion is a lightweight curl controller with amazing technology that transforms from it cream to oil. Blend with HOLD to achieve curl defying brilliance. Blend with NOURISH to restore moisture and add shine.


Feefo Feedback

Smells and feels great in your hair, love it!

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Key ingredients

We have worked hard to remove any nasties or un-environmentally friendly ingredients to make these products vegan, we are able to do this as they are not mass-produced and created with love for your hair.


Regenerate, strengthen, protect
carapate oil


Moisture dry hair, restores shine and softness
tamanu oil


Natural antioxidant, reduce cell hair damage


Moisturizing hair strength and prevent breakage
avocado oil


UV protection, repair and protect

About Styleformers®

We thought long and hard about how we could create even more beautiful curls for you.

Introducing Styleformers®, our new styling range of four amazing products to gently nourishand encourage curls into their optimum shape and condition.

Looking to improve shine, shape and thickness? Or after something to moisturize, repair, and strengthen? Or maybe both?

Protect hair from the inside out and tackle everyday factors with the new range, specifically designed for curls. The best part? Each product can be used alone or cocktailed for your styling need. Curling with care just reached new heights…

Cocktail Menu

Looking to improve shine, shape and thickness? Or after something to moisturise, repair, and strengthen? Or maybe both?


2 x pumps of Shine
2 x pump of Nourish
Wash hair and apply blended products. Comb through to wrap the hair in product to encourage great curls and leave to dry naturally or diffuse for more volume.

Shine & Hold Me

1 x pump of Nourish
2 x pumps of Hold
Curls to go
Blend together to give textured/coarser hair great hold with the nourishment of the oil to tame rebellious hair into a smooth finish.


1 x pump of Define
2 x pumps of Hold
Velvet Touch Curls
Blend to give a soft flexible, touchable hold for setting or styling on wet hair. Leave to dry naturally or blowdry for voluminous hold. Use 1 x pump of Define or more for a softer hold.


3 x pumps of Nourish
1 x pump of Hold
Curls to go
Mix together, apply from root to tips & comb through to replenish with the rich blend of 5 precious oils to restore rebellious hair with a touch of hold to tame those curls.


2 x pumps of Hold
1 x pump of Nourish
1 x pump of Define
Re:vamp Re:curl Re:vive
To revive yesterday’s curls… dampen hands with water, take all 3 products and blend well together. Apply to ends of hair working through to mid lengths to wrap around & restore curls. Repeat if needed for thicker.


2 x pumps of Nourish
2 x pumps of Hold
Curls to go
Apply to freshly washed, towel dried hair and comb through with a wide tooth comb to wrap ends of hair with the product to encourage curl formation and leave to dry naturally to give a flexible finish.


1 x pump of Shine
2 x pumps of Hold
1 x pump of Nourish
Apply to damp hair for a great hold to style for curls or blow drying. Use to revamp or on dry hair to nourish and define curls.


5 x pumps of Nourish
1 x pump of Define
Curl Saviour
Wash hair and apply blended products from root to tip, comb through. Leave in hair to restore vitality and add nourishment to revive dry and moisture thirsty hair. Wrap a warm towel around the hair to encourage absorption; use the HairFlair Softhood to add extra warmth or leave overnight in a towel or hair wrap.


1 x pump of Nourish
1 x pump of Define
Curls to go
Mix to give a fabulous defined finish to curls or blow dried style. Perfect to finish just set curls.


We LOVE to see the beautiful looks you create with your HairFlair® products. Use #ShareYourFlair for your chance to be featured here too!
Their service is great! I would definitely buy from them again. Super easy and super cute curls. I got all 3 sizes of curlers for the short hair and it worked really well for my short hair as well as my daughter’s long hair.
Steph – @madelynneross
Very pleased with the service from demonstration to delivery and customer service level of aftercare not had a lot of use with lockdown but overall very happy so far.
Anne – @spaceherefortag
Brilliant service, would highly recommend, easy to order, reasonably priced and a quick efficient delivery 👍
Anne – @miaa.ashanti
I had zero issues with strong tugging, knotting, or tearing of my hair. I am loving the scrunchies, the curlers, and can’t wait to grow my collection!
Xaviera – @igtaghere
hair friendly logo
We understand and respect all types of locks. That’s why we’re ZERO heat, ZERO breakage and ZERO damage. We are obsessed with protecting your looping, rolling, twisting, twirling curls, so we’d never do anything to harm your hair.
hairflair guarantee
HairFlair® are the original brand of the best heat-free, salon-quality hair curler in the world. We’ve worked hard to develop and test every product we put our name on, so that HairFlair® customers worldwide can trust in getting the safest and best quality hair curler in the world. We stand by what we sell.