Monday 15th November 2021
Led by Carolyn Walker, Head of Education, HairFlair’s perm course is aimed at hairdressers who are interested in perming for the first time, or those well versed in the technique but keen to learn the new Modern Wave technique.
The new generation perm is set to be the next big hair service and salons who capitalise on demand can grow their profit margin – Karine Jackson at Karine Jackson Sustainable Hair & Beauty in London is now doing an average of 4 perms a day bringing in £72k of additional revenue in the last 12 months, representative of 4% of the salon’s takings. Not only that, during lockdown 85% of new enquiries were about perms and post lockdown the salon is a further 6% up on this service.
“Carolyn Walker is fantastic! Teaching the team and myself the best way to use the Curlformers, Carolyn showed us how simple they are to use and the different ways we can use them for amazing results. From perming without the need for end papers to general styling, we learnt lots of shortcuts and tips and tricks that are useful both in salon for clients and on shoots to create an incredible base of curls that doesn’t fall out and can be worked on into a really editorial finish. What a great day creating!” Karine Jackson
“It was really informative and helpful to have practical training on the product as we didn’t realise how easy and versatile they were to work with – not only used for styling, but also perming! This has helped us cut service timings down and built the teams’ confidence up.” Cloe Hazell, Global Education Manager, Organic Colour Systems
Perming sits alongside colour and cut as an additional complimentary service – a no brainer for salons – and has been covered extensively in the consumer press. Curlformers® are at the forefront of the new style perms offering an innovative update on this classic technique, and have been featured in The Guardian, Marie Claire, Evening Standard and The Pool. The unique patented mesh construction enables perming with no winding, no end papers, no mess, effectively removing the opportunity for human error such as fish hook ends or uneven winding.
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HairFlair® are the original brand of the best heat-free, salon-quality hair curler in the world. We work really hard to develop and test every product we put our name on so that HairFlair® customers worldwide can trust in getting the safest and best quality hair curler in the world. We stand by what we sell.
Poor imitation Curlformers® & Waveformers® have not been adequately tested, with any type of quality or safety standards. They are often bad quality replicas.
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UP TO 8 in / 20 cm
Length like Rapunzel? Short like Cleopatra? Whatever hair you’ve got, you’re the only one who’s got it so work it.
The best way to know what Curlformers will work for you is to use a tape measure (soft version) from the top of your head to the ends. If your hair is one length with no layers, it will be longest at the crown of the head. If you have layers, it will be midway up the head. If measuring an inverted bob, front sections of the hair will be longer.
We understand and respect all types of locks. That’s why we’re ZERO heat, ZERO breakage and ZERO damage.
We are obsessed with protecting your looping, rolling, twisting, twirling curls, so we’d never do anything to harm your hair.
Because movement is magic.
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